A private Hollywood Hills reception for advertising's most celebrated diverse talent.
Industry
Advertising
Role
Creative Direction, Event Branding, Photo & Video
Timeline
2 months
The 2022 ADCOLOR Nominees and Honorees came up to a private house in the Hollywood Hills, hosted by Group Black. Most of that room spends the rest of the year being the only person like them in it. The evening was built to feel like a homecoming.
I handled the creative for the reception: the invitations, the signage, and the look and feel of the house. I directed the photography and video coverage and built the shot list around the guests, so people left with pictures of themselves rather than pictures of a logo wall. The branding stayed light enough that the house looked like somebody's home.
1 Unforgettable Hills reception
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